Harris Camp Details 4-Step Plan to Winning the White House

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Vice President Kamala Harris greets Rep. Sydney Kamlager-Dove, D-Ill., as she arrives to board Air Force Two at Andrews Air Force Base, Md., Wednesday, July 24, 2024. Harris is traveling to Indianapolis to deliver the keynote speech at Zeta Phi Beta Sorority, Inc.'s Grand Boul' event. (Brendan Smialowski/Pool via AP)
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Vice President Kamala Harris is now the Democrat’s presumptive nominee for president, and the campaign has come out with a memo detailing a four-step guide to how she can win the presidency.

The plan includes consolidating the base with strong outreach to Black, Latino, Asian American, Native American, and Hispanic Islander voters. They say Harris has a 44 net approval rating among Black voters and leads Trump by 54 points. She’s also significantly ahead among young voters by 25 points.

Step two is expanding the coalition. They’re not stopping at just holding the base, but also targeting voters who have shifted towards Democrats since 2020. That includes white, college-educated voters and voters over 65.

Vice President Kamala Harris speaks from the South Lawn of the White House in Washington, Monday, July 22, 2024, during an event with NCAA college athletes. This is her first public appearance since President Joe Biden endorsed her to be the next presidential nominee of the Democratic Party. (AP Photo/Susan Walsh)

Step three: mobilizing the undecided. The campaign recognizes that about 7 percent of voters are still undecided. They are disproportionately Black, Latino, and under 30.

The last step is focusing in on key states. The campaign is targeting the blue wall states like Michigan, Wisconsin, and Pennsylvania, as well as Sunbelt states like North Carolina, Georgia, Arizona, and Nevada.


Click play to listen to the report from AURN White House Correspondent Ebony McMorris. For more news, follow @E_N_McMorris & @aurnonline.

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